Unlock new revenue with energy market trading.
Joulen gives aggregators, HEMS and EMS providers direct access to energy markets, combining accredited VLP and VTP capabilities with the trading infrastructure and expertise needed to optimise and monetise flexible energy.
You bring the flexibility. We provide the route to market.
Access the markets. Trade flexibility. Capture value
Flexible energy creates opportunities across wholesale, balancing and ancillary markets. But accessing those opportunities requires more than a portfolio of assets. You need market access, trading infrastructure, specialist expertise and the ability to respond quickly as market conditions change.
Joulen brings these capabilities together. Our VLP and VTP accreditation provides the route into energy markets, while our optimisation technology, algorithmic bidding and experienced trade desk work together to identify and capture opportunities for your portfolio.
Who is Joulen Trade for?
Aggregators
Bring aggregated flexible energy portfolios to market through Joulen's established trading infrastructure, without building your own VLP/VTP capability, trading operation or market infrastructure.
For aggregatorsHEMS & EMS providers
Add market access and trading capability to your energy management proposition. Connect flexible assets and portfolios to Joulen and create additional opportunities to monetise flexibility.
Growing flexibility portfolios
As your portfolio grows, market participation becomes increasingly complex. Joulen provides an established route to market, backed by the technology, trading expertise and operational capability to support growing volumes.
Your route to market
VLP & VTP accreditation
Joulen is an accredited Virtual Lead Party (VLP) and Virtual Trading Party (VTP). You access Joulen's market infrastructure rather than developing your own route to market.
Market access
Connect your portfolio to relevant wholesale, balancing and ancillary markets through Joulen's established infrastructure.
Trading
Our expert trading desk manages market participation and execution, supported by algorithmic bidding designed to respond rapidly to changing market conditions.
Risk & compliance
Benefit from Joulen's established processes, market expertise and regulatory capability.
Settlement
We manage the processes required to reconcile trading activity and settle market revenues.
How Joulen Trade works
Connect
Connect your flexible energy portfolio to Joulen's trading infrastructure.
Optimise
We assess market conditions, prices, asset availability, operational constraints and existing commitments to identify the best available opportunities.
Bid
Algorithmic bidding responds rapidly to market conditions across eligible markets.
Execute & settle
Our experienced trade desk provides oversight and execution expertise, and we manage the settlement of market revenues.
One route. Multiple markets.
Joulen continuously assesses available opportunities across wholesale, balancing and ancillary markets, directing flexible energy towards the best available opportunity.
Wholesale
Capture opportunities from movements in energy prices by buying, selling and positioning flexible assets when market conditions create value.
Balancing
Participate in balancing markets and respond to the changing requirements of the electricity system.
Ancillary
Unlock additional revenue by providing flexibility and supporting grid stability through ancillary service markets.
Stacked revenues
Our optimisation approach considers multiple market opportunities to determine the best combination for your assets and portfolio.
Why Joulen Trade?
An established route to market
Joulen's VLP and VTP accreditation provides an established route into GB energy markets.
No trading operation to build
Access the market infrastructure, technology and expertise required to trade flexible energy without building the capability yourself.
Technology and expertise together
Combine algorithmic bidding and optimisation with experienced trade desk oversight and commercial judgement.
Multiple routes to value
Access eligible wholesale, balancing and ancillary markets and identify the opportunities that best suit your portfolio.
Built for growing portfolios
Connect and trade increasing volumes of flexible energy through an established trading capability designed to scale with your portfolio.
Market insight that compounds
Our growing portfolio gives us increasing market insight, trading experience and scale, helping us continually improve how we capture value.
Performance that compounds.
Trade, Flex or Grid?
Different assets and business models need different routes to market. Joulen's solutions are designed around where you are in the flexibility value chain.
| Feature | FlexComplete flexibility as a service | TradeMarket access & trading | GridOptimisation of grid-scale assets |
|---|---|---|---|
| For | Installers, energy companies & OEMs | Aggregators, HEMS & EMS providers | Grid-scale asset owners & developers |
| Typical assets | Residential & commercial batteries | Aggregated flexible portfolios | Large-scale batteries & co-located portfolios |
| Optimisation | Yes | Yes | Yes |
| Market access | Yes | Yes | Yes |
| Trading | Yes | Yes | Yes |
| VLP / VTP route to market | No | Yes | No |
| Algorithmic bidding | Yes | Yes | Yes |
| Trade desk execution | Yes | Yes | Yes |
| Best suited to | Adding flexibility to your customer proposition | Bringing aggregated flexibility to market | Optimising larger-scale assets |
| Explore Flex | Explore Trade | Explore Grid |
Trading FAQs
Wholesale (day-ahead and intraday), balancing and capacity plus ancillary services and flexibility markets, every MWh placed where it earns most.
Yes. Joulen holds Virtual Trading Party (VTP) accreditation and the registrations needed to participate in wholesale and balancing markets.
A transparent portal shows revenue by market, benchmark comparison and the rationale behind trades, with exportable data for your own reporting.
Ready to bring your flexibility to market?
Access Joulen's VLP and VTP trading capability and explore what your portfolio could achieve across GB energy markets.